On Monday June 2nd, Steve Jobs of Apple Inc. unveiled what will most likely become his Greatest Product to date. Although passing away almost three years ago , Steve was able to unveil
“One More Thing”
Tim Cook’s Apple
Like many of the products unveiled by Steve in his history at Apple Computer as well as Pixar and now Apple Inc. they are not so much a revolution as an evolution. Apple’s secret sauce has always been the ability commoditize technology and place it into the hands of the public as a useful tool for change. Steve once talked of producing a personal computer as friendly to use “for the rest of us” as a household appliance. In 1977 there were a handful of personal computers before the Apple 1 , and once again in 1984 (working as a pirate within his own company) he saw the need to replace the design with a more user-friendly UI the result became the Macintosh which today we call the iMac. This formula could be applied to software as well as hardware as in spreadsheets, desktop publishing, MacWrite, MP3 players, iTunes, Mobile Phones, iPad, iBook Author, iTunes U etc. all required a dash of Apple’s special sauce to make those product categories relevant and groundbreaking. Continue reading “Steve Jobs unveils “One More Thing ” @ the 2014 WWDC, finally able to RIP” »
